Case Studies
Real projects. Real results. See how we help businesses transform with custom digital solutions.
Roots Coffee Culture
San Antonio, Texas • Food & Beverage / Specialty Coffee
Transforming a Local Coffee Shop into a Digital-First Business
How we helped a home-based specialty coffee business compete with established chains through online ordering, real-time tracking, AI-powered customer engagement, and powerful business analytics—all while maintaining their warm, personal brand.
The Challenge
A home-based specialty coffee business needed to compete with established chains while maintaining their personal, craft-focused brand. They required:
- •Complete online ordering for immediate and scheduled pickups
- •Catering system for events and office orders
- •Real-time kitchen management for efficient fulfillment
- •Customer communication tools for order updates
- •Comprehensive admin panel for business operations
Our Solution
We built a complete digital platform from the ground up—a production-ready system handling every aspect of business operations:
- ✓Intuitive customer ordering with customizations
- ✓Real-time order tracking with SMS notifications
- ✓AI-powered chat support for 24/7 engagement
- ✓Kitchen display system for streamlined operations
- ✓Analytics dashboard for data-driven decisions
Features Delivered
Smart Online Ordering
Complete ordering system with customizations, scheduling, and tip options synced with Square POS.
Real-Time Tracking
Live order status updates with SMS notifications and "I've Arrived" curbside pickup alerts.
AI Chat Assistant
GPT-4 powered chatbot that answers questions, recommends products, and checks order status.
Kitchen Display System
Full-screen order queue with audio alerts and one-click status updates for staff.
Analytics Dashboard
Revenue tracking, peak hours analysis, product performance, and customer insights.
Catering System
Bulk order management with advance scheduling, custom pricing, and dedicated workflows.
Technology Stack
The Results
Business Impact
- 100% of orders now flow through the online system
- Reduced phone time—staff focus on making coffee
- New catering revenue stream opened
- Eliminated "where's my order?" calls
Technical Achievements
- Sub-second menu load with smart caching
- Zero payment failures with robust Square integration
- Reliable SMS delivery with status tracking
- Data-driven insights with comprehensive analytics
A small local shop now competes with major chains on convenience and customer experience. Customers order online, track their drinks in real-time, and get curbside pickup notifications—all from their phone.
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